Campaign for Tobacco-Free Kids

Advocacy video calling out Big Tobacco’s insidious ways

Tobacco remains the number one cause of preventable death in our times. The “Campaign for Tobacco-free Kids” helps lead the way in cutting youth smoking rates, expanding smoke-free areas and cracking down on advertisements that target kids. We created this video to call out Big Tobacco’s shady marketing tactics and call on youth advocates to tell them they’re “Not a Replacement.”